Are you a Flower or a Hero? How understanding the personality of your business can improve your image.

Friday, September 20, 2013

Is it possible (or practical) to classify your business image profile?

 

I'f you can partially define the appeal of a business , the notoriously difficult first stage of developing an agreeable and effective creative solution can be eased.

 

Based on my experience, here are a few categories. Do any of them fit your business?

 

Fisherman - hook based salespitch that has high retention capability due to a discovered product USP

 

Flower - a product offering that sells by attractiveness.

 

Dynamo - sells a promise of energy and industry on behalf of clients

 

Hero - the tried and trusted supplier who never lets you down

 

Class Act - restrained and sophisticated presentation of quality products for a discerning audiences

 

Moneysaver - price led and competitive with offers, discounts and purchase plans

 

If your business sounds like one of these, it means that between us, we're already on the way to developing a promotion plan for your business.

 

And if it doesn't, I'm even more interested!

 

I've done some examples of what I mean which are available if you feel like signing in.

 

Why not take a look?

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Are you a Flower or a Hero? How understanding the personality of your business can improve your image.

September 20, 2013

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